Action area

Under participation of different interest groups, Telekom Austria Group has conducted a materiality analysis and thus jointly defined its CSR strategy’s focal points. For purposes of sustainable corporate development, the most significant topics were summed up into 4 action areas and supported by clear goals and specific key figures.

 
Networks & Customers

Providing Responsible ProductsNetwork & Customers

Telekom Austria Group’s high-performing and safe network infrastructure forms the backbone of the digital knowledge society. In addition, as a driver of digitalisation Telekom Austria Group provides entire industries, business models and societal as well as personal areas of life with a wide range of positive development possibilities. Visual, data-intensive content becomes ever more important in the use of the Internet. Business-related and private data communication, social networking, music streaming, entertainment and infotainment: All together, they yield a dynamically increasing demand for bandwidth.

Telekom Austria Group meets this enormously increasing interest for bandwidth with a tailored portfolio of products and services. Absolute customer-focus as well as reliable services make the Group a responsible partner on its markets.

You can find details on the action area “Network & Customers" here.

Targets
Targets 2018
  • LTE coverage of 80 % within Telekom Austria Group
  • More than 70 % glass fibre coverage in Austria, at least at 30 Mbit/s
  • Identification and promotion of market-ready innovations, for instance via start-up initiatives

Baseline for targets is 2015

You can find details on goals achieved in the Sustainability Report.

Measures

Selected measures and projects from the "Network & Customers" action area:

  • Smart meter roll-out: In a matter of four years, 187,000 meters are converted to smart meters for Stromnetz Graz GmbH & Co. KG.
  • Digital Communication: In early 2017, Belarusian subsidiary velcom implemented the world’s first entirely virtual commercial core network in the framework of its ‘virtual one core’ lighthouse project..
  • Customer orientation: Since July 2016, Austrian subsidiary A1 has been offering its customers a hybrid modem that combines mobile communication and fixed-line infrastructure, thus being able to offer fixed-line products at higher bandwidths.
 
Environment

Ressourcen effizient und nachhaltig managenEnvironment

Information and communication technologies can contribute to a more ecological and thus, sustainable, style of life. That is why for Telekom Austria Group, the path towards a responsible development of its core business involves the continuous reduction of its ecological foot print. For this purpose, it sets itself guiding targets in the areas of resource conservation, energy efficiency, the increased use of renewable energy, emissions prevention and the promotion of climate-friendly mobility.

You can find details on action area “The Environment” here.

Targets

Target 2020

  • Reducing CO2 emissions by 25 %

Targets 2018

  • Reducing power demand per terabyte of transfered data volume by 30 %
  • Reaching a constant recycling rate of 70 %
  • Reducing in-house paper consumption by 10 %

Baseline for the targets is 2015.

You can find details on goals achieved in the Sustainability Report.

Measures

Selected measures and projects from the "The Environment" action area:

  • Photovoltaic: In the summer of 2016, Belarusian subsidiary velcom opened its first solar power park. Since then, 85,000 solar panels distributed across an area of some 41 hectares produce some 19.4 million kilowatt hours of electricity annually. 
  • More efficient use of the vehicle fleet: Austrian subsidiary A1 introduced a new car sharing model, which offers 240 vehicles to employees across Austria.
  • Life cycle management: In 2016, Bulgarian subsidiary Mobiltel opened a new recycling centre aimed at using resources already in operation as long as possible, without physically or chemically converting them.
 
Employees

MitarbeiterInnen: Empowering PeopleEmployees

Digitalisation is accompanied by a profound change of the foundations and methods of working. This includes the question of how employees interact with the company as well as with customers, suppliers and other stakeholders.. Besides the targeted promotion of its employees’ potential and the advancement of innovation, sustainable steps in this direction are supposed to contribute to its appeal as an employer and a healthy, flexible and modern work environment.
You can find details on action area “Employees" here.

Targets
Targets 2018
  • 35% women in management positions within Telekom Austria Group
  • Panchoring of flexible work models in Telekom Austria Group
  • Create a general framework to promote constant learning

Baseline for targets is 2015. 

You can find details on goals achieved in the Sustainability Report.

Measures

Selected measures and projects from action area:

  • Team: For the fifth time, Austrian subsidiary A1 staged its A1 Team Triathlon in September 2016. For the first time, it had invited teams from Telekom Austria Group’s other subsidiaries. Teams of three took to the track with more than 1,000 employees forming a total of 335 teams to participate in this event in 2016.
  • Knowledge and collaboration plattform: In the autumn of 2016, Telekom Austria Group rolled out its social media platform. As a standalone collaboration and communication solution, this tool not only allows one to communicate with colleagues transparently, efficiently, swiftly and regardless of one’s location but greatly improves one’s ability to share and utilise knowledge and creativity.
  • Feedback Cards: Belarusian subsidiary velcom gives all its employees the chance to hand one another personal Feedback Cards. These are used to give direct feedback and express mutual appreciation. The cards can be sent to one’s colleagues in digital form or via mail.
 
Society

Gesellschaft: Creating Equal OpportunitiesSociety

Providing wide-ranging broadband infrastructure, Telekom Austria Group guarantees technical access possibilities. Additionally, it uses targeted initiatives to promote the safe and competent use of media. ThereforeProviding wide-ranging broadband infrastructure, Telekom Austria Group guarantees technical access possibilities. Additionally, it uses targeted initiatives to promote the safe and competent use of media. Therefore Telekom Austria Group not only serves as a responsible member of our society, but also as an element bridging gaps.

You can find details on action area “Society” here.

Targets
Targets 2020
  • 150,000 participating in media literacy trainings
  • Implementation of social projects tailored local needs

Baseline for targets is 2015.

You can find details on goals achieved in the Sustainability Report.

Measures

Selected measures and projects from the "Society" action area:

  • Digital Study room: By means of the A1 Internet for All Campus, the Austrian subsidiary has been offering tutoring for children and adolescents since 2016. The digital study room gives them the chance to research presentation topics or do homework online.
  • Digital equal opportunities: In the framework of the Internet for All initiative, Slovenian subsidiary A1 Slovenija — in cooperation with the University of Maribor — designed and produced a brochure titled Varna uporaba mobilnih telefonov (‘On the safe use of mobile phones’) for senior citizens.
  • Crowdfunding: The Croatian subsidiary Vipnet introduced a crowdfunding platform for social projects in 2016. The social network brings private individuals and organisations together.
  • Local projects: In the autumn of 2016, the Belarusian subsidiary velcom presented a new project titled MOVABOX. Its aim is to preserve and promote the culture, language and literature of Belarus.

Sustainability Report

Evolving sustainably with digitalisation

Sustainability Report 2016/17

Contact

Petra Gallaun

Irene Jakobi

Head of CSR
Telekom Austria Group & A1